How to build a customer-centric workforce

Craft a culture that cares about the customer

Many companies would like their people to be more customer-centric - but in spite of popular belief, this isn't about motivational gimmicks or inspirational posters.

To take root, a customer-centric culture needs to be approached as a grassroots movement, in which carefully-codified actions and behaviours are initially incubated, encouraged, and eventually enforced. All while the leaders in the business set the example through their own behaviours.

In around 4 hours, this sprint pack shows you how you can achieve all of this in your organisation.

Using best practices from companies who have successfully transformed their culture, you will learn:

  • how to clearly describe what a customer-centric culture looks like for your business;
  • which competencies your organisation needs to develop in order to think and act in a customer-centric way;
  • how to get the leaders in your organisation to walk the customer talk;
  • the steps to building a grassroots customer movement in which your employees naturally adopt customer-centric behaviours;
  • how to further raise the bar by managing the different employee skill levels, involving your partners and suppliers and developing an employee experience that supports your customer goals.

As every culture and organisation is different, you will still need to tailor the content of this sprint pack to your organisation. But by covering all of its aspects, you'll have all of the elements you need for a successful customer-centric workforce programme.

Should you require some extra assistance, our coaches are on standby.

The Author

Alain Thys
Alain Thys

Alain Thys is one of Europe's veterans in customer-centricity and human media.

His contributions influenced the experience of over 500 million customers and 350,000 employees in 100+ countries. This journey has taught him - the hard way - what works and what doesn't when the customer buzzwords fly around.

Today, he shares his knowledge where he can. He acts as customer coach, experience architect, speaker, author, storyteller and non-executive advisor.

For more information on Alain, visit www.alainthys.com.


Frequently Asked Questions

When does this Customerfit Academy pack start and finish?
The pack starts now and never ends! It is a completely self-paced online programme - you decide when you start and when you finish.
How long do I have access to this Customerfit Academy pack?
How does lifetime access sound? After your purchase, you have unlimited access to this sprint pack for as long as you like - across any and all devices you own.
What if I am unhappy with the pack?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
How does VAT work?
If you make a purchase on this site from the European Union, your country's value added tax (VAT) gets added to the total amount in your shopping cart. As a EU company, you can avoid VAT by entering your VAT ID in the appropriate field (no spaces! e.g. BE01234567890).
Can I purchase additional coaching time if I need it?
As our programmes are quite comprehensive, we don't often get this request, but yes, it can be done. Just highlight your needs to the Customerfit coach you are working with as part of the kick-off or performance pack you have purchased. They will take care of the rest.
What are the conditions of use?
Any pack you purchase on this site, as well as your login credentials, are for personal use only and subject to the Terms of Use of this website. Should you wish to share the Customerfit methods and content in your company, please contact us on info-at-customerfit-dot-eu. We look forward to discuss your requirements.
Can I speak to someone before purchasing?
We fully understand if you'd find it unconventional to buy coaching at the click of a mouse. So if you'd like to have a chat first, drop us a line on info-at-customerfit-dot-eu and we'll be in touch to set up a (video)-call.

This pack is not yet open for enrollment.